Phil Knights Success in the Sports Equipment Industry

Phil Knight is the founder and CEO of Nike. Phil was the 60th richest man in the world according to forbes list. Knight’s fortune estimated to about $12.7 billion. Philip Knight was born on February twenty-fourth nineteen thirty-eight. He has a bachelors degree in accounting from Stanford University. He wasn’t the best student at Stanford, he spent most of his time in athletics. He first began selling sneakers in partnership with Asics. In 1971, Phil created the name Nike (name of a Greek goddess, which symbolizes victory.) This was just the beginning of Phil Knights success. Phil started Nike all because of his interest in athletics. He wanted to improve the design of Tigers (Ribbon Sports, first shoes) and do more than sell shoes of other brands. Phil’s interest in athletics made him very successful. His small business of selling shoes in college turned into Nike one of the most popular sports brands today. In 1993 Phil Knight was voted â€Å"the most powerful person in sports†, what amazes me is that he isn’t even an athlete, or team manager, he is just a very popular icon for sports. It’s unbelieveable how an interest as simple as sports made Phil Knight the man he is today. Knight had some skill on starting a small business. He just kept building on his business and kept on improving his products. He outlined a plan for breaking the reputation Adidas had on the running-shoe. In Order to do this Knight used cheap Japanese labor to make a cheaper, better quality runningShow MoreRelatedCase Study - Nike: Spreading Out to Stay Together1343 Words   |  6 Pagesfootwear, apparel, equipment, accessories and services. The company is headquartered near  Beaverton, Oregon, in the  Portland metropolitan area. It is the world s leading supplier of  athletic shoes  and  apparel  and a major manufacturer of  sports equipment, with revenue in excess of US$24.1  billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. The brand alone is valued at $10.7 Billion making it the most valuable brand among sports businesses. NikeRead MoreTarget Market of Bata1441 Words   |  6 PagesNike products inc luding shoes, apparel and lifestyle items in five of our top stores located in posh areas of capital Dhaka, said a senior Bata Shoe company official on condition of anonymity. There is a growing demand for high-end footwear and sport shoes among a fast-growing upper segment of the society. Our target is to grab the market with the worlds best footwear brand, Nike, he said. There is a craze for Nike keds among university students, athletes and joggers. 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NIKE sells its product to about 19,000 US accountants, in about 140 other countries, and online. Chairman, CEO, and co-founder Phil Knight owns. NikeRead MoreEvaluate the impact of innovation on your selected organization. Discus the impact on strategy, process, product, and or service within each type of organization2029 Words   |  9 Pagesinfrastructures, financial management tools, networking, desktop platforms, mobility, web browser, programming, and the flagship product, the Windows Operating System (Microsoft). Just about every industry, private or public uses Microsoft products. Microsoft offers specialized products for industries such as the government, healthcare, manufacturing, entertainment and retail. At the same time Microsoft is able to offer the same services and products to small businesses and every day users with theRead MoreNike and Child Labor2109 Words   |  9 Pagesthe production of its soccer balls in Pakistan. 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